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Yusuf Shiraz CEO of Ezoref Technologies
Colombo, 12 June 2023. Senior IT professional Yusuf Shiraz was recently appointed CEO of Ezoref Technologies Pvt Ltd, a subsidiary of
the South Asian Technologies Group. A widely experienced individual who has been in the Sri Lankan IT industry for over twenty-two years, Shiraz began his IT journey with a few renowned local IT companies such as DMS and Softlogic.
Broadening his career, he also worked for many multinational companies during this period.Shiraz joined VMware as Head of Channels and was later promoted to
Country Manager for Sri Lanka and the Maldives in 2021. Prior to joining VMWare, Yusuf was with Dell Technologies as a Business Head managing the strategic accounts for Sri Lanka and also overseeing end-to-end business for the Maldives. Prior to Dell, he served as Country Business Manager for Sri Lanka and the Maldives with Lenovo and also as the Regional Channel Manager with Hewlett-Packard for the Asia Emerging Markets Region. Shiraz holds a degree in computer science from LCC, InfoTech, Indonesia and is currently reading for an MBA at the Asia eUniversity,Malaysia.
Sri Lanka’s First Mobile Journalism Festival
By Shivanthi Medagoda
The MoJo Lanka festival, a two-day event with the potential for mobile journalism and digital storytelling, has been announced by the United States Agency for International Development (USAID) and the International Research and Exchanges Board (IREX).
The festival will take place at the Marriott Courtyard Hotel in Colombo, Sri Lanka, on June 24th and 25th. MoJo Lanka will be a dynamic platform for journalists, storytellers, and content creators to investigate the fast-changing environment of mobile journalism. The festival will include a series of panel discussions with a mix of national and international experts on crucial themes such as citizen journalism's tremendous impact, ways to combat fake news, and techniques for creating an audience for digital content.
Glen Mulcahy, MoJo legend and #MoJoFest founder, will be the main speaker at the festival. Mulcahy's work has greatly contributed to the global expansion of mobile journalism, and he will inspire delegates with his professional views. Julie Chung, the United States Ambassador to Sri Lanka, will make remarks. Master seminars will also be presented by local and international specialists, giving participants the opportunity to learn about the complexities of MoJo storytelling methodology. Industry titans like David Hayward, the editor of the first BBC newsroom completely staffed with video journalists, will join other prominent industry veterans to address the growing importance of mobile reporting. K.C. Saranga, an award-winning mobile journalist and producer, will give talks on how to shoot the right story.
"Mobile journalism is the most significant revolution in news." With a smartphone, everyone can become a cinematographer, editor, producer, and publisher of real-time news. We applaud this initiative to reduce the spread of misinformation and disinformation, which can harm the culture of excellent journalism. The US is a staunch defender of journalistic integrity, which is a critical cornerstone of any democracy, including Sri Lanka's, which has a long, strong, and resilient past. This is a posture we have maintained throughout our 75-year cooperation," said Gabriel Grau, USAID Mission Director for Sri Lanka and the Maldives.
The USAID-supported Media Empowerment for a Democratic Sri Lanka (MEND) initiative has been a driving force in encouraging mobile journalism in Sri Lanka. The festival is a tangible reflection of this, providing a venue for both emerging and experienced content creators to network, share experiences and promote their work. "MoJo Lanka is more than just a festival," said Jean MacKenzie, Chief of Party for the USAID-funded MEND initiative. "It represents a growing movement aimed at revolutionizing how stories are told and heard in Sri Lanka." We are introducing fresh ideas and new voices to the media landscape by using the power of mobile technology and the tremendous opportunities for content creation provided by today's cyber environment."
B Braun pioneers cutting-edge veterinary care locally
B. Braun Lanka, a well-known German multinational and leading medical technology Company with a significant presence in Sri Lanka’s medical industry in various segments of hospital, announced its expanded offering to the Veterinary segment in Sri Lanka. At a recent gala event at the Galle Face Hotel, Colombo, the launch of these products were attended by senior delegates from The Department of Animal Production and Health (DAPH), Department of Veterinary Clinical Sciences - University of Peradeniya, Ministry of Agriculture and prominent Veterinarians from the Western Province.
B Braun Sri Lanka and Maldives launched a wide range of new products at the event that is aimed at uplifting the standards of veterinary practices, to ensure that pet lovers are able to secure the best care for their loved ones at their local vet. The launch featured a range of highly effective and technologically advanced equipment and solutions that would ensure higher success rates in surgical procedures and treatments. B Braun also assured their commitment towards the maintenance of these products. At the event, Dr. Nathalie de Dieuleveult - Managing Director, B. Braun in Sri Lanka and
Maldives and the team reaffirmed their mandate of the continued upliftment of medical standards in Sri Lanka by expanding their globally recognised offering in both the medical and veterinary segment to protect and improve the health of people around the world.
Image 01 - Dr. Nuwan Wickramasinghe - President, Society of Companion Animal Practitioners of Sri Lanka, Prof. Ashoka Dangolla - Head, Veterinary Teaching Hospital, University of Peradeniya, Nathalie de Dieuleveult - Managing Director, B Braun in Sri Lanka and Maldives, Hemamalie Kottalawala - Director General - Department of Animal Production and Health (DAPH), Sanjika Perera, Director - Planning, Ministry of Livestock Development, Samantha
Seneviratne - General Manager, Sales & Marketing, B Braun, Vijitha Bandara- Registrar - Veterinary Drug Control Authority, Department of Animal Production and Health
DSI obtains enjoining order against infringement of its AVI Brand
D. Samson & Sons (Private) Limited, widely known as DSI, is a leading homegrown brand and manufacturer of footwear, apparel and bicycle tyres across the country and has established a strong reputation for quality products in Sri Lanka since its inception. In 2006, DSI launched ‘AVI’, a local sportswear brand and, owing to its tremendous success, goodwill and reputation, in 2022, an AVI exclusive brand outlet was opened in
Action was filed in the Commercial High Court of Colombo by DSI through their lawyer Sudath Perera Associates, against an entity operating an e-commerce business on Facebook and Instagram under a purported name of “AVI_Clothing”. The action was filed for the infringement of DSI’s AVI trademark and brand on the basis of unfair competition and passing-off. On 27 th March 2023 the Commercial High Court Judge Priyantha Fernando, issued an enjoining order against the Defendant, AVI_Clothing, for engaging in the business of selling clothing with a brand name identical or confusingly similar to the AVI trademark and brand. The Plaintiff, DSI, pleaded that the Defendant has copied the mark “AVI” belonging to
the Plaintiff in a phonetically and visually similar manner with the deliberate intention of passing of its products as those of the Plaintiff.
The Plaintiff further pleaded that the slight insignificant changes in the impugned mark used by the Defendant are unnoticeable to the average consumers and deliberately adopted with the mala fide intention of the Defendant to usurp the goodwill and reputation of the Plaintiff’s AVI trademark.
The Commercial High Court having heard the submissions of the Lead Counsel for the Plaintiff issued an enjoining order as prayed for by the Plaintiff restraining the Defendant from continuing to use the name/sign/ mark “AVI” or any other variation thereof and from carrying out the business under the trade name “AVI_Clothing” and any other variation thereof and using any other trade name or trademark confusingly similar to Plaintiff’s trade name or trademark. Furthermore, notice was issued on the Defendant to appear in Court on 10 th April 2023. Attorneys-at-law Mr. Manoj Bandara and Ms. Nayomi Chethana, instructed by Sudath erera Associates, appeared for D. Samson & Sons (Private) Limited. (DSI)
Axiata Digital Labs’ ADL Heartbeat Initiative makes an impact
Axiata Digital Labs, the leading provider of innovative digital solutions and services, has once again proved its commitment to corporate social responsibility by contributing to the well-being of children in need through the ADL Heartbeat initiative. Axiata Digital Labs, along with its team members recently made a generous donation of essential and daily-use products to the Sarvodaya Suwasetha Nutrition Centre – a Children’s Home located in
Moratuwa, Sri Lanka.
As part of its ADL Heartbeat initiative, Axiata Digital Labs is dedicated to positively impacting society by focusing on areas such as education, health, the environment, and disaster relief. The donation included essential baby items such as baby soap, baby oil, baby diapers, baby cologne, baby cream, assorted dry rations, and cleaning supplies. These items will go a long way towards satisfying the necessities of the children and will undoubtedly make a
a significant difference in their day-to-day life.
Speaking about the donation, the CEO of Axiata Digital Labs, Thushera Kawdawatta commented “We are honoured to have this opportunity to contribute to the well-being of these children through our ADL Heartbeat Initiative. As a socially responsible organization, we believe it is our responsibility to contribute to the local communities in which we operate. We hope that our contribution will create a positive influence on these children’s lives and bring them long-lasting happiness and a sustainable echo system.” Via the ADL Heartbeat initiative, Axiata Digital Labs remains committed to positively impacting society. The company believes its success to be evaluated not just by its financial performance, but also by the significant impact on the communities. The recent donation to the children’s home in Moratuwa is a glimpse into the company’s commitment to social responsibility, and it aims to continue improving the lives of those in need.
SLARDAR to Develop State-of-the-Art Racing Arena
The Sri Lanka Association of Racing Drivers & Riders (SLARDAR), the premier Motor Racing Club in Sri Lanka and Asian Motor Racing Club (AMRC), launch the ‘Sri Lanka Super Series 2023’ in partnership with Principal Sponsor Nippon Paints, Official Tyre Partner, Maxxis Tyres and Official Lubricant Partner Mobil. This is the first of such racing events hosted by SLARDAR after a hiatus of three years, due to the COVID-19 pandemic, and the prevailing economic down fall. This year, SLARDAR decided to take steps to slowly restart activities to benefits both competitors and fans, starting with the’ Sri Lanka Super Series 2023’.
In collaboration with the Asian Motor Racing Club (AMRC), SLARDAR launched the ‘Sri Lanka Super Series’ back in 2017. This championship is unique as it is the only one to have ever presented its champions with brand new cars and motorcycles. In previous years, the SLARDAR played a pivotal role in creating and introducing nearly all the gravel tracks in the country, including Fox Hill Super Cross, Gajaba SC, Gunners SC, Sigiriya Rally Cross, Commando Super Cross, and Colombo Super Cross.
Additionally, at a juncture where the future of Motor Sports in Sri Lanka is questionable due to a lack of proper facilities, the SLARDAR has joined forces with Wijerathne Engineering (Pvt) Ltd. to develop the ‘Nippon Mahameruwa Racing Arena by SLARDAR’. The arena will be suitable for both cars and motorcycles and will feature a plethora of facilities including a Restaurant Area, a Swimming Pool, Training & Briefing Rooms, Accommodation for over 100 People, an ATV Track, a 4x4 Challenge Track, an Out Bound Training facility and more.
The arena will also serve as a testing ground for racing cars & motorcycles, and as a driver & rider training facility as well. Trusting the credibility of the SLARDAR, Nippon Paints has stepped forward as the Principal Sponsor for the facility along with Official Tyre partner, Maxxis Tyres. The ‘Nippon Mahameruwa Racing Arena by SLARDAR’, will be located in Nalla, Giriulla, in the North Western Province
Pics by Prabodha de Silva
Colombo Fashion Week clocks 20 years
The journey of reviving and building pride in the fashion design industry of Sri Lanka
A journey that started in 2003, completes an important milestone two decades later. From a handful of designers with little aspiration for the younger generation to pursue fashion as a career, to an eco-system that promotes sustainable fashion and design, it's been a journey of interesting ups and downs. From pre-war to post, there were opportunities that created pathways for young Sri Lankan designers to follow. Today. more than 80% of designers we see are the product of CFW design development platform.
Since 2012, Colombo Fashion Week CFW) has actively developed and followed the sustainable fashion paradigm, it started with the Ethical fashion day, the Responsible Fashion Summit and the sustainable tool, the Responsible Meter which was introduced in 2020. The efforts of the last 11 years make this platform one of the most sustainable platforms in the world. Over the years high profile designers fro:n Europe, Australia and Asia have shown here. It is also popularly known as South Asian Fashion
Week as it shows designers from Pakistan, India, Sri Lanka and Bangladesh, to name a few- Tarun Tahiliani, David Abraham, Agatha Ruiz de La Prada, Gaetano Navarra, Rohit Bal, Gaurav Gupta, Rajesh Pratap Singh, Payal Pratap, Suneet Varma, Rizwan Beyg, Suket Dhir, Urvashi Kaur and they showed along important Sri Lankan designers like Dimuthu Sahabandhu, Amilani Perera, Chariri Suriyage, Indi Yapa Abeyawardhena, Darshi Keerthisena (Buddhi Batiks), KT Brown, Sonali Dharmawardena. This interaction with international design:s was also intended to encourage knowledge sharing with the fashion design industry of Sri Lanka.
With the aim of empowering the fashion design industry, CFW 2023 is set to take fashion to new heights. "In the last 20 years, among other things, CFW has brought Pride in Sri Lankan fashion, this aspect was missing when we started, today Sri Lankan designers are household names and their creations fill wardrobes. : A sustainable ecosystem has been created which gives hope and aspires the younger generation to pursue it. design as a career. Design entrepreneurship is what we are focused on with the goal to reverse brain drain. I am so grateful to all our- partners in buying into our vision and staying with us through thick and thin. Creative industries must flourish as they create soft power for i Lanka." Says Ajai Vir Singh, Managing Director of CFW Holdings. This year brings forward an environment that demands innovations and creativity to move to the next level, as the Sri Lankan economy looks towards revival after a year of turmoil. HSBC Emerging Fund has been instrumental in supporting 5 new design talents to sustain themselves along with the Italy Award, which created opportunities for new designers.
In this edition, there will be 30 Sri Lankan and international designers showcasing, such as Charini Suriyage, and Dimuthu Sahabandu,. Sonali Dharmawardena, Amilani Perera, Fouzul Hameed, Indi Yapa Abeywardena, Asanka De Mel.
SLT-MOBITEL, Creative Isle launch CAN Weekday Market
Supporting creative Microentrepreneurship
Colombo, Sri Lanka, March 01, 2023 With the growing popularity of the weekend market at One Gall Face, The CAN Market has now expanded to launch a weekday market to be conducted twice a month at the World Trade Centre, located in the heart of Colombo. This second venue aims to reach out to the working community at large.
Commenting on SLT-MOBITEL's involvement as the National ICT Solutions Provider, SLT General Manager of MSME Business Development, Sanjeewa Jayamaha said "We are engaged in several initiatives within the partnership as enablers of entrepreneurship towards supporting the creation of market access, capacity building and technology diffusion in the micro and small sector. I take this opportunity to wish the CAN Market every success.
Founder of the CAN Market initiative, Keshini Suraweera said "Over the last two years the CAN Market has successfully promoted and created new opportunities for local entrepreneurs engaged in micro businesses. It is a platform that has created not just B2C opportunities but in many instances opened B2B opportunities as well." "We are excited to welcome CAN Market to WTC Colombo, the largest business-to-business network under one roof, and provide an opportunity for our tenants and visitors to support creative entrepreneurs across the island." Stated Pravir Samarasinghe the Group CEO/ Director of Overseas Realty Ceylon PLC- the owner, manager, and developer of the World Trade Center, Colombo.
The CAN Market together with SLT-MOBITEL and WTC, invites you to come to experience a wide array of sustainable, local products in one location and support entrepreneurs from across the island. From Wednesday to Friday during the first and last week of every month, the CAN Market, WTC will be open from 9 am to 6 pm at the Lobby, opposite the Stock Exchange, and at the Ground
floor, near the main entrance.
From left: Swiss Ambassador Dominik Furgler, Nestlé Lanka Managing Director Jason Avanceña, Industries and Plantation Minister Dr Ramesh Pathirana, Environment Ministry Secretary Dr Anil Jasinghe and Nestlé Lanka Managing Director-Designate Bernhard Stefan
Nestlé commits towards a sustainable Sri Lanka
Continuing its journey of doing good for Sri Lanka, Nestlé Lanka is furthering its investment in the country despite volatility, with its strong focus on sustainability.
The company will be investing over Rs. 1 billion in a biomass boiler project at its state-of-the-art factory in Kurunegala, which will contribute significantly towards the company’s endeavour of achieving net zero emissions across the value chain by 2050. Planned to begin mid-2023, this investment project will be conducted under a Build-Own-Operate-Transfer (BOOT) agreement with Thermax Energy and Environment Lanka Ltd.
Nestlé strongly believes in conducting its operations sustainably in a manner which positively impacts not only people, but also the planet. Towards this end, the company has in place a comprehensive roadmap spanning across the entire value chain from farm to end-of-shelf-life, towards reducing greenhouse gas emissions by 20% by 2025 and 50% by 2030, ultimately achieving net zero emissions by 2050.
As such, the construction of this biomass boiler is a significant milestone in Nestlé’s sustainability journey in Sri Lanka, resulting in an approximate 37% reduction in greenhouse gas emissions in manufacturing.
Having started its operations in 1984, today, Nestlé Lanka’s Kurunegala factory manufactures over 90% of Nestlé products sold in the country. Standing by the country and its people for over 115 years, the company has become an integral part of Sri Lankan lives and contributes to the livelihoods of more than 25,000 Sri Lankan dairy and coconut farmers and out-growers and provides direct employment to over 800.
Over the years, Nestlé Lanka has consistently invested in the country and just last year, the company invested over Rs. 2 billion in a new Vacuum Band Dryer aimed at expanding the capacity of its manufacturing facility for malted food, i.e., Nestlé Nestomalt and Nestlé Milo.
A press conference was held on 9 February 2023 to announce the investment with the participation of Industries and Plantations Minister Dr. Ramesh Pathirana; Environment Ministry Secretary Dr. Anil Jasinghe and Swiss Ambassador to Sri Lanka and the Maldives Dominik Furgler along with officials from Nestlé Lanka, including Managing Director Jason Avanceña and Managing Director-Designate Bernhard Stefan.
Addressing the gathering, Chief Guest, Industries and Plantations Minister Dr. Ramesh Pathirana said: “During this unprecedented time of economic volatility, it is a pleasure to witness Nestlé Lanka consistently investing in the country, especially in green energy. Investments such as this is not only imperative for sustainable economic recovery, but also for a better tomorrow for our future generations.”
Sharing his thoughts, Guest of Honour, Environment Ministry Secretary Dr. Anil Jasinghe said: “Sustainability is important now more than ever and the efforts taken by Nestlé Lanka in this regard is truly commendable. Environmental-friendly alternatives such as biomass is of utmost importance in ensuring sustainable operations and I hope more corporates will undertake similar projects in the years to come.”
“Throughout our operations spanning over 115 years, Nestlé has never wavered in our commitment and endeavour of positively impacting Sri Lankans, be it with our continuous investments, tastier and healthier choices, contribution towards local communities or our initiatives towards a greener and cleaner Sri Lanka.
“It gives me immense pride to lead by example and embark on this project, which would result in a significant positive impact to the planet. I’m also delighted to note that, this project would help us reduce foreign currency outflow with the reduced use of fossil fuel in our operations.
“Staying true to our purpose of ‘Unlocking the power of food to enhance quality of life for everyone, today and for generations to come’ we will work together with fellow Sri Lankans as we progress in our ambition of achieving net zero emissions by 2050” said Nestlé Lanka Managing Director Jason Avanceña.
Nestlé Lanka has been consistently recognised as a force for good in appreciation of its efforts towards doing good for Sri Lanka, most recent of which was receiving six awards at the Best Corporate Sustainability Awards 2022.
Accordingly, the company’s wins included Second Runners Up – Best Corporate Citizen Sustainability Award 2022, Top Ten Best Corporate Citizens, Sector Award – Manufacturing, Triple Bottom Line Award – Environmental Sustainability (Planet), Category Award – Environmental Integration, and Category Award – Financial Performance. Widely considered Sri Lanka’s highest corporate honour, the Best Corporate Citizen Sustainability Awards.
Pics by Chanaka de Silva
Women in Management, IFC Launch the “Top50 Women Global Economic Forum & Top50 Global Professional & Career Women Award 2023”
Advocating for Women’s Business Leadership in Sri Lanka
The "Top50" Women Global Economic Forum and Career Women Awards 2023 were introduced on February 8 at Galadari Colombo in cooperation between the International Finance Corporation (IFC) and the government of Australia. This occasion, which will take place in Colombo from June 15–17, 2023, is a great chance to establish a global network.
The event also consists of a two-day forum- themed “Women Taking Center Stage for Economic Recovery”- bringing in eminent local and International speakers as well as stakeholders across government public and private sector, civil society, and international organisations to focus on the role the private sector can play in promoting gender equality and women’s business leadership.
Women are changing the world and “Top50” provides women with the platform to step out confidently into the important conversations about why women should also take a center stage in Sri Lanka’s as well as global economic recovery.’’
Although everyone in Sri Lanka is affected by the current economic crisis, it has particularly negative effects on women because they are disproportionately affected by crises. Therefore, establishing a robust and inclusive recovery depends on raising women's economic involvement and supporting women's business leaders.
"By recognizing the contributions made by women in the workplace and in communities, we can support and encourage the next generation of female leaders. This is demonstrated in Sri Lanka by the "Top50" awards, which are more important than ever as the nation attempts to recover resolutely from the crisis, according to Alejandro Alvarez de la Campa, Country Manager for IFC in Sri Lanka and the Maldives. "No nation can afford to disregard the value of women and the advantages of gender research for their nation, economy, and society.
"Australia is firmly committed to boosting women's participation and elevating their voice in leadership and decision-making in Sri Lanka and other countries. They have been a supporter of the Top50 Women in Management Awards for five years.
This year's panel of judges will be chaired by Kasturi Chellaraja Wilson, Executive Director/Group Chief Executive Officer Hemas Holdings PLC; Dr. Mariyam Shakeela, Honorary Consul of Belgium in Maldives, former Cabinet Minister in Maldives and CEO of SIMDI; Sarah Twigg, Program Manager of Women in Work Lanka at IFC; Santosh Menon, Chairman of FCB KI.LK; Dinesh Weerakkody, Chairman of Board of Investment of Sri Lanka; Prof. Selvaraj Oyyan Pillay, UUNIMAS Kuala Lumpur Learning centre @GIA; Dunston Pereira, CEO Private Office of HH Sheikh Ahamed bin Faisal Al Qassimi; Ngozi Oyewole, CEO of Noxie Limited and President Women in Africa; and Gowri Rajan, Director of Sun Match Company.
The nominations for the awards are open until 2023 and you can apply online via www.womeninmanagementawards.org
CEB non-settlement of dues to the Renewable Energy sector put 7000 jobs at risk
By Chanaka de Silva
A protest by the workers of the Renewable Energy sector was held in front of the Ceylon Electricity Board (CEB) head office in Colombo today (24/5/22). The Renewable Energy sector workers claim that the CEB has withheld monies due, to the tune of Rs. 23 Billion even though their workers have not suffered any cutbacks. Due to this 7000 workers and their families are on the verge of losing their jobs and homes, SE spokesman said.
Speaking to the media All Island Minihydro Power Generators spokesman, Ruwan Pranga said, the protest made by the workers of the renewable energy sector opposite the CEB is to stress the seriousness of their situation, that 7000 worker families are on the brink of being made destitute due to the non-settlement of housing and other loans. As banks are demanding the instalments on their housing loans which cannot be met, now the auctioning of their homes is a very real threat.
Even though their salaries and allowances have been reduced due to this situation we have kept the plants running and producing power as it is of national importance to the country. If this sector which produces 12 per cent of the power was to close down the government will have to fill this gap by importing Diesel to generate this power to fill the gap at the cost of Rs. 72.26 whereas we supply a unit of power at Rs 16.26 he said. If the situation is not put right soon we will have no other choice but to resort to legal action he said.
Speaking further to the media Prasanga said, that since 2015 there has been no increase in the RE sector’s supply of power to the grid been allowed. It seems that there is a hand trying to sabotage this industry. Even though the power is supplied at a much lesser cost than the that generated with Diesel oil there is no encouragement from the CEB to purchase from the RE sector. The money the RE sector is demanding is the money due for power already supplied and that the CEB has collected money from the public. With the salaries of these workers not being met on time, it has caused demoralization among them. This makes it extremely difficult to run proper maintenance of these RE facilities. At this rate, there is a real threat of these facilities closing down to being unable to provide the power presently given to the national grid. The present contribution of 1200 MW is 12 per cent if lost, will create further and severe power outages in the country.
Bocuse d’Or 2023 Grand Final at Lyon, France
By Shivanthi Medagoda
The culinary journey from Ceylon to Lyon, France
Once again after a decade, our talented chefs’ from Sri Lanka enter Bocuse d’Or 2023 grand finals held in Lyon, France. The competition has been taking place since 1987. The culinary competition will be held on the 23rd of January.
Three talented, well experienced and trained industry pioneers team Sri Lanka Chef Mihishan Silva of Hilton residence together with Commis chef Siyathma Perera of Waters Edge Hotel, coached Executive chef Priyantha Weerasighe of Movenpick Hotel are the exceptions to participating in the Bocuse d’Or 2023 grand finale and representing the diverse flavours of Ceylon. The competition will be held among 24 nations, and our team of chefs from Sri Lanka really needs to spice things up and think out-of-the-box, thus representing a whole experience of our flavours to be showcased. The team will be travelling to France via Sri Lanka Airlines.
The president of Bocuse d’Or Sri Lanka, Rohan Fernandopulle said, "We believe this is an excellent opportunity to position Sri Lanka on the global map, promoting Sri Lanka as a tourist destination, and we are excited to portray the skills and talents of our young chefs.” Adding to this, Director-Dilmah Tea Tissaaratchy mentioned that “Dilmah has supported Bocuse d’Or Sri Lanka as part of the brand's commitment to innovation and tea gastronomy. Uplifting culinary standards in the country through the participation of chefs and their apprentices in the global contest initiated by the iconic Chef Paul Bocuse is key to strengthening the hospitality industry in Sri Lanka and creating opportunities for Sri Lankans in this sector.“
The platter topic for the 2023 Bocuse d'Or Grand Final, which will take place in Lyon on January 22 and 23, has just been made public. In addition to other elements, the 24 participating teams will have five and a half hours to cook a seafood feast for fifteen people.
The Bocuse d'Or is now much more than just a culinary competition; it is a centre of excellence and a breeding ground for talent where dedication, passion, skill, and innovation determine the best future chefs. Anyone looking to become well-known internationally will find it to be a fantastic launching pad. We wish our team of Sri Lankan chefs the best of luck!
Pics by Prabodha de Silva
CEO. Neel Weedhagama, MARKETING MANAGER Vijai Kumar
MARLBO TRADING ANNUAL YEAR-END SALE- 1ST-3D DECEMBER 2022
Marlbo Trading Company operating since 1989 in the field of electrical and allied products will host their Eighth successive 'Annual Year End Sale from December 1st to 3rd from 9 am to 5 pm at its Head Office at No.24, Abdul Gaffoor Mawatha, Colombo 3, under health guidelines.
Marlbo had faced various situations due to Covid and the economic crisis, still, without any interruptions, they have been organizing the Year-end Sale. At the end of the day, the intention is to offer the overall benefit to the customers.
Discounts of up to 75% for selected items will be offered for some of their Testing & Measuring Equipment, Industrial Tools and Safety Products and various other Switch Gears during this three-day sale to upgrade the User's instruments and equipment. Terms and conditions will apply.
Maribo will offer a 'trade-in facility' where any used electrical equipment in any brand
purchased anywhere in the world under any condition will be traded at this sale. Special Bundle Offers IESL& IIESL Students' Annual Membership Fee will be waived for purchases above Rs.20,000/
IESL& 1IESL, Professional Annual Membership Fee will be waived off for purchases above Rs.100,000/
Free Martindale Socket Tester (CP501) for purchases above Rs.50,000/-
The main objective of the sale is to focus on supporting professionals and students of the electrical fraternity to update their equipment, making it affordable with very attractive discounts along with a total manufacturer's warranty. Also, the use of quality branded Instruments leads to obtaining proper measurements which will lead to the qualitative results of the work done. By this sale, the Company will
help the members of the electrical engineering field at all levels to buy quality branded products at affordable prices.
For easy purchasing, Marlbo has introduced an Online portal- namely, buymarlbo.com
Every year Marlbo have been adding new concepts at this event and it has been a new experięnce-and povides the opportunity to gather knowledge by participating and purchasing their products. They always have ample products and spares stored with them and high freight and air charges, escălating global prices due to the dollar appreciation would not affect their customers as Marlbo should be part of the escalating costs said M Maniymuthu, Proprietor, Marlbo Trading Company.
A long-established trading Company for over 30 years, Marlbo represents many world-renowned brands
in the field of testing and measuring instruments, power utilities and safety products such as FLURE ana
AMPROBE USA, DILO Germany, KYORITSU Japan, DV POWER Sweden, MICHAUD France and BAUR
Austria is known for its dependability, accuracy and durability.
At this sale, many world-renowned brands of testing & measuring instruments, such as Fluke, Amprobe, Kyoritsu, Sanwa and many other brands will be on offer. The Year-End Sale has been conducted very successfully during the past seven years, and have developed a great demand by the industrialists year over year. This is a clear indication that the members of the industry have benefited tremendously and Marlbo are confident that it has been a
great benefit to the members of the Profession. You may please log onto their website www.marlbo.net and bymarlbo.com, for more details.
Pics by Prabodha de Silva
FACETS Sri Lanka returns with its Premier edition in January 2023
Promoting the trend of coloured gemstones as centrepieces for crafted jewellery
Ceylon Sapphire is the highlight of the exhibition denoting 2500 year history of trade
Exhibition is from 7th to 9th January at Cinnamon Grand
FACETS Sri Lanka, among the most sought-after international gem and jewellery trade shows on the global gem procurement and sourcing calendar, is scheduled to make a comeback in 2023 after a hiatus of two years. FACETS Sri Lanka
Premier Edition 2023 will make this comeback from the 7th to the 9th of January at Cinnamon Grand with a grander promise of sparkle and glamour, from this island home of the Ceylon Sapphire.
At the media launch attended by the Chairman of the National Gem & Jewellery Authority (NGJA) Viraj De Silva, Chairman of the Export Development Board Suresh de Mel, FACETS Sri Lanka Chairman Altaf Iqbal and President Sri Lanka Gem and Jewellery Association (SLGJA) Ajward Deen among other heads of institutions, it was reiterated that the unique Ceylon Sapphire must hold pride of place in this exhibition and that given the popularity of Sri Lankan gems the world over, FACETS Sri Lanka etches a pathway to adding fillip to Sri
Lanka's foreign reserves.
FACETS Sri Lanka has the vision to take Sri Lankan gems into newer brighter spaces enabling foreign exchange revenue to be earned for the country, positioning itself to achieve USD 1 billion in exports in 2023.
"The Ceylon Sapphire's unique beauty and value have been renowned for over 2500 years and it has firmly placed itself among the world's most important gemstones," said Iqbal, a Director of the International Coloured Gemstones Association. While detailing the uniqueness of Sri Lankan gemstones, he also added that FACETS Sri Lanka would concentrate on creating international design trends where all artisanally crafted jewellery will place a coloured gemstone as its centrepiece. "If you look at some of the most valuable masterpieces among royalty around the world, for instance, it is a Sri Lankan gem that holds the centrepiece. We have to bring that trend back, bigger and better of course
President of SLGJA Deen noted that FACETS Sri Lanka is a unique exhibition that has always epitomized the quintessence of the industry. "Undeniably, this Premier Edition takes Sri Lanka's gems and jewellery beyond the stone and into the global space of placing Sri Lanka among the world's best. We are showcasing the treasure trove of gems on this little island, known as Ratnadweepa - or the land of gems as it was called from ancient trading times.
Pics by Prabodha de Silva
National Future Talent Initiative NFT
to sustain and accelerate the growth of the IT & BPM industry
Sri Lanka currently has around 600+ companies in its IT/ BPM eco-system that generates US$ 1.7 Bn in revenue The industry envisages further growth by 2025 and aims to establish 1,000 start-ups, create 200,000 jobs and grow industry revenue to US$5 billion.
The IT/ BPM knowledge-driven industries continue to have a high ask for a workforce with analytical and critical thinking abilities, providing in turn, rewarding job prospects AS per a recent IMF report, it is predicted that there will be a global shortage of more than 85 million tech workers, representing $8.5 trillion in lost annual revenue by 2030.
In the wake of this market landscape, The National Future Talent Initiative (NFTI) is being launched to encourage more people to join the IT/BPM workforce and to invite interested parties to join hands in creating a steady stream of talent entering this lucrative industry. This is a collective initiative supported by the Ministry of Education, 1CTA, FITIS, CSSL, BCS Sri Lanka state and non-state universities, professional bodies, other tertiary and vocational training institutions and donor partners and is incubated by SLASSCOM (the national chamber for the IT and BPM industry).
The key focus is to reach out to the country's very capable youth population to help them understand the future career prospects offered by the IT/ BPM sector. The National Future Talent Initiative (NFTI) is designed to work as an umbrella for all talent drives in the industry and provide the youth with a guided path to pursue a career in IT/ BPM that fits their interest. The industry has over the past few years launched many initiatives to increase the talent output.
We now feel it is time to bring these efforts together and enhance their reach. Therefore, these programmes will deliver results faster and more efficiently, sharing experiences or expanding their scope, reducing unnecessary duplication and making a bigger impact. " Ashique M Ali, the Chairman SLASSCOM said, announcing the rationale for the NFTI program.
Presenting further details of the goals of the programme, Madu Ratnayake, chair, NFTI steering committee said that the initiative aims to build awareness among 100,000 students and 50,000 potential BPO professionals of career opportunities in the knowledge industry to attract new talent.
Arjuna Nanayakkara, CEO, GTN Technologies and Head of Global Shared Services, GTN Group and steering committee member NFTI added "The IT/ BPM industries offer many career choices for those who have a passion for technology and problem-solving and are analytical-minded. It is for school leavers, fresh graduates as well as seasoned professionals.
The widening of the service portfolio that includes greater market penetration and evolution world-class delivery capabilities are testimony to the robust growth of the sector. Bolstered by these factors, a career in the IT/BPM industry promises many bright prospects, that would in to help to produce the requisite talent to drive the industry forward to generate much needed revenue for the country.
Better life for street dogs by Daraz and WECare create
Sri Lanka’s largest e-commerce marketplace, Daraz signed a Memorandum of Understanding (MoU) with WECare, a UK charity organization on a mission to provide high-quality veterinary care for street dogs in Sri Lanka.
A collaborative effort of vets, nurses, and animal lovers from the UK, Sri Lanka, Australia, India, and Poland, WECare Worldwide focuses on the three key areas of neutering and vaccinations, treatment of illness and injury, and educating the community about the welfare of roaming dogs. Since its inception in 2014, the organization and its founder Dr. Janey Lowes have been working tirelessly to provide essential healthcare to street dogs in Sri Lanka.
Daraz’s partnership with WECare will enable the deployment of a fully equipped “Catch-Neuter-Vaccinate-Return” (CNVR) vehicle which will aid in sterilization, vaccination, and treatment of injuries and illnesses of up to 13,000 street animals per year, islandwide. The mobile unit will also help the organization amplify its efforts to educate local communities on animal welfare and protection.
Commenting on the partnership, Daraz Sri Lanka Managing Director Rakhil Fernando said: “Animal welfare standards in Sri Lanka are inordinately low. Millions of street dogs in the country lack basic veterinary care, and if we care about animals and the well-being of the communities they live in, it’s important for us to do our part and support the incredible work of animal welfare advocates like Dr. Janey Lowes and the WECare foundation. Uplifting our communities and supporting their wellbeing ranks high in Daraz’s corporate ethos, and the partnership with WECare is another step forward that furthers our efforts in this direction.”
With this partnership, WECare worldwide will also join the Daraz Donates platform, which will soon enable all Daraz users to donate to the meaningful work carried out by the organization in Sri Lanka.
Sharing her views on the partnership, WECare Worldwide Founder Dr. Janey Lowes added: “We are so excited for this partnership with Daraz which will enable the launch of a fully-equipped, world-class CNVR vehicle in Sri Lanka. Street dogs are not stray dogs. They live freely and happily on the street, with most having a safe place to sleep and a reliable food source. What they lack is access to healthcare when they need it most, which is where we come in. Roaming dogs have been a part of Sri Lankan culture for generations. Our aim is to provide them with essential healthcare, timely vaccinations, and treatments whenever required so that they can return to their communities as healthier animals.
“Catch-Neuter-Vaccinate-Release (CNVR) is the backbone of everything we do here in Sri Lanka. It’s the most humane, sustainable, and impactful way of reducing the roaming dog population while keeping the current ones happy and healthy. Our greater goal is to deploy several CNVR vehicles to serve the millions of street dogs in the country and this partnership with Daraz is a great push in the right direction for finding lasting solutions to manage the street dog population and eradicating rabies in both animals and humans.”
WECare is a charity organization set up in 2014 by the UK vet Dr. Janey Lowes during her holiday in Sri Lanka. After witnessing the plight of street dogs, she shifted her life to the Island Nation and has since not only dedicated her time to improving the lives of street dogs but has also encouraged many like-minded people to show kindness and love towards animals through education and volunteering programmes.
Founded in 2015, Daraz is South Asia’s leading e-commerce platform in Pakistan, Bangladesh, Sri Lanka, Nepal, and Myanmar. It empowers more than 100,000 active sellers with world-class marketplace technology to reach the fast-growing consumer class in a region of 500 million people. Through Daraz Express and Daraz Pay, it operates the most efficient and digitalized logistics and payments infrastructure in its markets. Daraz’s vision is to be a champion of South Asia, serving 100 million customers and businesses by 2030.
Pics by Chanaka de Silva
70years of Indonesia and Sri Lanka Diplomatic Relations
The Ministry of Foreign Affairs of Sri Lanka, the Lakshman Kadirgamar Institute of International Relations and Strategic Studies (LKI) in collaboration with the Embassy of the Republic of Indonesia convened a ceremonial opening and hybrid seminar to raise awareness of seven decades of friendly and mutually beneficial diplomatic relations between the two Asian countries.
The Seminar was hosted in the Auditorium of the LKI on 10 th August and this event brought together many academics, practitioners, diplomats and other stakeholders who have contributed in cementing the strong ties between Sri Lanka and Indonesia. The seminar was launched by Dr. Dayantha Laksiri Mendis, the LKI’s Executive Director who welcomed the distinguished participants and guests. The main speakers were the Indonesian Foreign Minister, Her Excellency Retno L.P. Marsudi, Sri Lanka’s Foreign Minister, Hon. M.U.M. Ali Sabry. This was followed by statements by H.E Dewi Gustina Tobing, Ambassador to Sri Lanka and the Maldives of the Republic of Indonesia and Ms Aruni Wijewardane, Secretary of the Ministry of Foreign Affairs of Sri Lanka.
After the opening session, an interactive panel discussion moderated by Dr Dayantha Laksiri Mendis followed. The webinar focused on the multi-dimensional relations between the two countries in a friendly manner. The participants were H.E. Dewi Gustina Tobing, Ambassador of Indonesia to Sri Lanka, her counterpart, Her Excellency Yasoja Gunasekera , Ambassador of Sri Lanka to Indonesia , Prof. Kusnanto Anggoro, Executive Director of the Center for Geopolitical Risk Assessment of the University of Indonesia, Jakarta and Professor Chaminda Padmakumara, Head of the Department of International relations, University of Colombo. Prof. Kusnanto Anggoro has played an active role in reforming Indonesia’s security system, advising the Indonesian Government, and communicating with the Indonesian parliament and civil society in this field.
This event was designed to commemorate the 70 th Anniversary of formal diplomatic relations that were established on 6 th August 1952. However, there have been relations between the two countries in pre-colonial times, notably between the Sinhalese Kingdom and the Srivijaya Empire, both being Buddhist kingdoms.
Pics by Prabodha de Silva
Communiqué PR bags Bronze
Communiqué PR – Sri Lanka’s very own public relations and strategic communications consultancy – was recently recognised by The Globee Awards as a Bronze Award winner in the ‘Startup of the Year’ category at the 13th Annual 2021 Golden Bridge Business and Innovation Awards.
The coveted Golden Bridge Awards annually recognises and honours extraordinary achievements – in business and innovation – across every industry worldwide. All organisations operating anywhere in the world – whether small or big, public or private, for-profit or nonprofit – are eligible to participate in the awards under a wide range of categories that have been updated to reflect the changing roles and responsibilities of businesses today.
The 13th edition of the Golden Bridge Awards witnessed the participation of businesses and companies from all corners of the globe, with over 85 judges presiding over the selection process. The judging criteria took into account every aspect of the business including organisational performance, products and services, creativity and innovation, workplace management, public relations, customer satisfaction programmes, and much more – resulting in the much-awaited announcement of the Grand, Gold, Silver and Bronze winners of the 2021 edition.
Commenting on the company’s noteworthy achievement, the Director of Communiqué PR Krishanthi Dhayalan, stated: “Winning the Bronze award has left us elated yet humbled, and we are deeply indebted to Globee Awards for the grand opportunity to participate in this prestigious global event. As a startup that just turned two, we are filled with a tremendous sense of appreciation for the incredible journey that has led to this very moment, and are absolutely fired-up for what is yet to come!”
She further added: “We are extremely grateful for the continued support and patronage of our wonderful partners, clients and friends without whom this accomplishment just would not have been possible! As more and more people become aware of the crucial importance of PR in the current global environment, you can be assured that Communiqué PR is out there to revolutionise the industry and provide value every step of the way!”
Communiqué PR is a Sri Lankan public relations consultancy that is solely dedicated to providing strategic and tailor-made communications solutions for all its clients. Its offerings are centred around modern PR (a confluence of traditional and digital PR), ongoing media relations and influencer relations, reputation building and brand positioning, crisis management and response, and so much more!
The company is best known for its creative approaches and breakthrough campaigns, and is sincerely committed to empowering clients to seamlessly navigate the ever-evolving world of PR. The creative, dynamic and innovative individuals at Communiqué PR strive tirelessly to analyse and craft clever and proactive strategies that exceed expectations.
Left to right : PR Wire Managing Director Ashan Kumar, Timm Kruse from Germany, Chandan Lahiri from India and KL.LK Chairman Santosh Menon
Kala Pola 2020 a celebration of visual art
Pics by Chanaka de Silva
Kala Pola 2020, the 27th edition of Sri Lanka’s annual open-air art fair, turned Green Path in Colombo into a riot of colour, shining a spotlight on several local visual artists. Presented by The George Keyt Foundation in association with the John Keells Group, Kala Pola 2020 took place on February 23rd along Ananda Coomaraswamy Mawatha, Colombo 7.
The fair attracted a record 370 registered artists and thousands of visitors with its variety of art ranging from breath-taking paintings and life-like portraits to abstract art and intricate sculptures. The chief guest was Rita Giuliana Mannella, Ambassador of the Republic of Italy in Sri Lanka who shared her interest at being part of this long-term event which promotes art and artists of the country. The event was also graced by the Chairman of John Keells Group and the Chairman and Trustees of The George Keyt Foundation as well.
Kala Pola 2020, similar to the previous years, included a Children’s Art Corner under the guidance of the Cora Abraham Art teachers, attracting many child artists. The evening segment of Kala Pola, included a performance by the students of Music Matters and several other lively performances by traditional and fusion dancers and drummers. Kala Pola 2020 was supported by a dedicated team of staff volunteers in excess of 100 from across the John Keells Group.
Sri Lankan Airlines on mercy mission
Text and Pics By Chanaka de Silva
The national carrier Sri Lankan Airlines returned to the island carrying the Sri Lankans from Wuhan detained because of the out break of the Coronavirus pandemic. The flight was operated by sixteen crew members who were volunteers for this mission.
Sri Lankan Flight UL 1423 embarked on this mercy mission on the instructions of the Sri Lankan President Gotabhaya Rajapaksa. The crew for this mission was entirely made up of volunteers who have refused incentives offered to them by the airline once they returned to the island on the 1 February 2020.
Commenting on the situation Sri Lankan Airlines Chairman Asok Pathirage said, “Our nation has always relied on our national carrier during times of crisis, be it a tsunami or a terror attack, and we are proud to say that we will always do our duty no matter what the challenges that we will face.”
The Passenger upon arrival at the Mattala Airport were subject to tests and were then transferred to Diyatalawa Air Force Base for period of 2 weeks quarantine.
The effort was supported by several government institutions and officials including the Presidential Secretariat, Ministry of Foreign Affairs, Sri Lanka Army, Secretary of the Ministry of Foreign Affairs, Acting Ambassador to China and Sri Lanka’s embassy in Beijing, Government of China and Embassy of China in Sri Lanka, Airport and Aviation Services, Sri Lanka Customs, Department of Immigration and Emigration, Ministry of Health and many others.
The national carrier worked in close cooperation with the Sri Lanka Air Force which sent its Bio Medical Team to Mattala and provided SriLankan Airlines with all the equipment needed to make this mission a success.
Audangawa youth get Computer Literacy Centre
Text and Pics By Chanaka de Silva
The dire requirement of the hour for the youth of the area to secure a better level of employment is both English and Computer literacy. Raising to the challenge of bettering the lot of these people Chandra Wickremasinghe Chairman Theme Resorts together with the Management of Connaisance de Ceylan inaugurated a much need English and Computer Centre for the youth of Audangawa area.
Passionate about enhancing the living standards of the underprivileged youth, the fourth and the newest Computer and Language Training Center of R.e.V (Reconstruire et Vivre) is inaugurated today, 19th January 2020 at Audangawa by His Excellency Eric Lavertu, the French Ambassador for Sri Lanka, and Mr. Michelle Salaün, the Chairman of Salaün Holidays, a leading tour operator in France and the main sponsor of the project together with the management of Connaissance de Ceylan and Theme Resorts & Spas. The inaugural ceremony is held in the presence of 20 journalists representing several prominent media enterprises of France and Belgium who are currently in Sri Lanka on a familiarization tour of the country.
Constructed on a land donated by the Buddhist temple of the village ‘Sri Dharmawardhanarama Purana Viharaya’, the Computer and Language Center will offer free-of-charge English language classes and computer classes to the youth of Audangawa, with the blessings of the chief monk of the temple, Ven. Eswatte Uditha Thero. The total investment being 5 Million LKR, the investment made by Mr. Michel Salaün on the project is 1O,OOO Euros (approx. 1.8 Million LKR) while the management of Connaissance de Ceylan and Theme Resorts & Spas invested 3.2 Million LKR.
Giving much thought to all aspects of the project, the classes will be scheduled from 2.00 p.m. to 6.00 p.m. every day with the exception of weekend classes to prevent it from becoming any hindrance to school education of the children. The management of Connaissance de Ceylan and Theme Resorts & Spas being zealous advocates of local hiring, teachers to conduct computer and English classes are to be recruited from the respective region itself, making yet another effort to sustain the local community.
Prioritizing local employment, more than 70% of Aliya Resort & Spa’s staff is hired from the same region and a majority of the resort’s day to day supply requirements are sourced locally, where preference is given to suppliers from the local area whenever possible. The resort also engages in a number of projects directly aimed at the upliftment of the local community’s livelihood and living standards through its environment and sustainability society.
Today, the hospitality industry is well-established in the region, with a huge number of employment opportunities created, and approximately 800 locals employed in the hotel and hospitality sector as well as many other tourism-related industries.
However, it is no secret that employments in the domain of hospitality demands that the candidates possess good command of English language and computer literacy. For Chandra Wickramasinghe, it was evident that the candidates of the local area hardly meet these very requirements that are vital to successfully engage in their job roles.
About Salaün Holidays
With 88 years of experience in the hospitality industry, Salaün Holidays was born in Brittany, the westernmost region of France. Founded by Michel Salaün, the grandfather of the current CEO, the company commenced its journey in 1982 and has become one of the tour operators that is most sought after today. The Group now employs more than 726 people in several countries, while retaining its headquarters in French Brittany.
Value addition to clients via Remote Working - PR Wire
New service offerings supporting business continuity
A leading public relations consultation and services company in Sri Lanka, PR Wire, has shifted its operations to a remote working model in order to serve its customers through these challenging times.
Despite certain projects coming to a temporary halt due to the prevailing situation, the customers require the services of PR Wire - now, more than ever. In order to facilitate these requirements, the team at PR Wire work tirelessly from their own homes and ensure that its valuable customers are served efficiently. Since many of the customers are engaged in essential services such as the healthcare, telecommunications, F&B, retail, financial services and transportation industries the consultancy collaborates through a remote working model with the help of investments in latest top-notch technological solutions. The PR Wire Team has been working around the clock in order to meet the requirements of their customers, both local as well as international.
Locally, PR Wire continues to support their existing and increasing number of new customers through 24/7 crisis management services, media Intel as well as public relations related services during these tough times. On the international arena, the agency continues assisting to bring in new business from around the world to Sri Lanka via its global partners and networks.
PR Wire, Managing Director Ashan Kumar, said, “The team has had to shift to a work from home model which has anyway not limited our service offerings to our valued clients. This model has enabled each individual to push themselves further and carry out in-depth research to touch bases that were never considered earlier, in order to engage in utmost value creation for our clients. A special appreciation to our team and our wonderful clientele who has rallied around to embrace our swift adaptation during this challenging time. The current situation is volatile indeed, but we are confident that we can tide over these rough times, together. PR in its true form has presently come to the fore, through stakeholder relations and messaging empathy. We will continue to lead our mission of creating purpose driven and impact communication strategies together with our all our stakeholders”.
In addition to traditional PR, the company also launched a series of new solutions to the market in order to further facilitate the needs of the valuable customers and adapt in accordance with the prevailing circumstances due to the health emergency. Some examples of these new solutions are: -enhanced public relations tools on online and social media platforms, local and international paid for media solutions as well as a host of other services and new platforms to increase customer communications to their target public on new media. All these new services will be backed by the PR Wire’s global network of business professionals and specialists.
PR Wire offers public relations consultation and services to meet the marketing communication needs that range from reaching mainstream media to engaging with new media. The consultancy helps organizations meet their communications goals through strategic public relations. PR Wire is an exclusive affiliate member of Edelman, the world’s largest public relations firm. The company offers a diverse range of Public Relations services, and Digital Public Relations engagements through constant service research and development and innovation. The company has won the Gold award from the PR World Awards in 2017 and 2019 continuing its impact in communication engagements and is Sri Lanka’s largest Public Relations Consultancy Group.
A “Slow Boat” around Sri Lanka launches
In an all new, exciting edition of the Slow Boat series, Chandan Lahiri from India and Timm Kruse from Germany will paddle their crafts around the coast of Sri Lanka. The expedition will begin on the 8th March 2020 from Mount Lavinia and paddle till 17th April through one of the most beautiful destinations in the world.
The dynamic duo revealed that Chandan will be paddling on his canoe and Timm on his stand up paddleboard and both requested from all the water sport enthusiasts and lovers of adventure to join and support the unique journey through cheer and wishes of Godspeed! With the launch of this expedition, Chandan and Timm will join a very short list of expeditioners in the world to have circumnavigated the coast of Sri Lanka.
The event is supported by KL.LK as the Communications partner and PR Wire as the PR Partner. Some of the other supporters include OTA Survival School from India, tuktukrental.com from Colombo, Sea Eagle Boats from USA and Groove house hostel, Colombo.
“I think given the recent mini crisis faced by the tourism industry due to various reasons, it’s great to generate visibility for Chandan’s mission. We are honored to support the adventure he is on and to ensure that the story goes around of the confidence he has in Sri Lanka as a destination and to showcase its great unharnessed potential as a place for great adventures” said, Santosh Menon, Chairman of KL.LK. Chandan Lahiri who will be leading the team on this expedition, is a record holding adventurer, wilderness survival instructor, author and videographer. Chandan, who will be on his second major expedition, is also certified by the Federal Emergency Management Agency (FEMA). He continues on his merry ways exploring and adventuring with a prosthetic knee. As someone who believes that disability is a reality and not something that should make anyone shy away from living a full and adventurous life, he is a great example and a role model to the disabled individuals around the world.
He has written a few inspirational books on various subjects with the intention of sharing the details and the experience gained from his adventures. He also runs OTA Survival School to train people for a safe outing in the wilderness. His aim is to ensure that people living in eco sensitive regions of the country are trained in survival and safe reliance to be able to take care of themselves in case of natural disasters and calamities.
Timm Kruse, who is a reporter by profession, joins the team from Germany. He is currently working as a reporter at the German TV station ZDF, the biggest TV station in Europe and is well known as an adventurer and bestselling author. He loves to break free and to find out what life is all about. Sailing around the world and spending 2 years on the high seas from 2003 – 2005 shows how much he likes to break free! The five books which has been written by Timm cover many topics ranging from the spiritual to the adventurous.
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